Rebekah Victoria Neumann (née Paltrow) is an American businesswoman and former executive at WeWork. Born in New York City and raised in Bedford, New York, she attended the Horace Mann School and graduated from Cornell University in 2000 with a double major in business and Buddhism. She is a certified Jivamukti yoga instructor from the Omega Institute for Holistic Studies and practiced under the nickname 'Rebi' during her early yoga training. The daughter of Evelyn and Bob Paltrow—her father owned a direct mail business and served prison time for tax evasion—she is the cousin of actress Gwyneth Paltrow. Neumann began her career as an equity trader in Salomon Smith Barney's Sales and Trading Program in the early 2000s and pursued a brief acting career under the screen name Rebekah Keith, appearing uncredited in films including Fair Game (2010), Nomads (2010), Awake (2010), and Aunt Louisa (2012). She married Adam Neumann in 2008, and they have six children. At WeWork, she served as Chief Brand and Impact Officer from 2010 to September 2019 and founded and led WeGrow, the company's education arm, as CEO from 2017 to 2019. In 2020, she repurchased WeGrow assets to launch Student of Life for Life (SOLFL). A practicing Jew, Neumann infused WeWork's culture with New Age spirituality, which drew criticism for her 'psychedelic' language in the 2019 IPO filing and endorsements of unscientific views, such as meat retaining emotional memory. She faced backlash for comments at a 2018 WeWork event suggesting women's role is to 'help men achieve their calling,' accusations of firing employees based on 'bad energy' (e.g., a Gulfstream jet mechanic), and her perceived role in WeWork's 2019 IPO failure and downfall. No personal criminal convictions or ongoing lawsuits have been identified.