Gina Boswell is an American business executive and the current CEO of Bath & Body Works, having served in that role since June 1, 2021. She has a long career in retail, particularly in the beauty and personal care industry. Prior to becoming CEO, she served as CEO of International Operations at L Brands (now Bath & Body Works, Inc.) from 2018, overseeing global operations for brands including Victoria's Secret and Bath & Body Works. She joined L Brands in 1990, starting in merchandising roles and advancing to key positions such as Executive Vice President of Global Product Development and Sourcing, and Executive Vice President of Merchandising for Bath & Body Works, where she supervised teams under Les Wexner, the company's founder. Before her extensive tenure at L Brands, Boswell began her career at Nordstrom in the 1980s, gaining foundational experience in retail buying and merchandising. Her professional journey reflects deep expertise in supply chain management, brand development, and market expansion, contributing significantly to L Brands' growth into a global retail powerhouse. Boswell's leadership style emphasizes customer-centric innovation and operational efficiency, and she has been instrumental in navigating the company through challenges like the COVID-19 pandemic and the spin-off of Bath & Body Works from L Brands in 2021. A graduate of the University of Washington, Boswell maintains a low public profile regarding her personal life, focusing primarily on her corporate achievements. She is recognized in business circles for her contributions to the retail sector, particularly in fostering sustainable practices and e-commerce growth at Bath & Body Works.