Erika Frantzve, also known as Erika Kirk, is an American entrepreneur, businesswoman, political activist, and podcaster. She is the co-founder of Turning Point Merchandise, the for-profit arm of Turning Point USA (TPUSA) focused on apparel and branding for conservative causes. She is married to Charlie Kirk, the co-founder and former executive director of TPUSA, whom she met through the organization and married in 2021. Born in 1988 and raised in Arizona, she has been active in conservative circles and previously participated in beauty pageants. She hosts a podcast discussing faith, family, and politics, and her work centers on supporting youth conservatism and entrepreneurial ventures within the conservative movement. While not holding a formal leadership role in TPUSA as of the latest available information, she remains a key figure in its ecosystem through her business acumen, philanthropy, and advocacy for Christian conservative values.