Donald Irvine, commonly known as Don Irvine, is an American media executive and conservative activist who serves as the current Chairman of Accuracy in Media (AIM), a nonprofit organization founded by his father, Reed Irvine, in 1969. He is the son of AIM founder Reed Irvine and continues the family's multi-generational involvement in conservative media watchdog efforts. Irvine joined AIM early in his career and has held various executive positions including managing editor and director of operations. He became Chairman of the Board following his father's death in 2009 and has been instrumental in AIM's operations, overseeing its mission to monitor perceived liberal biases in mainstream media, advocate for balanced reporting, publish critiques, host conferences, and engage in media accountability efforts from a staunch conservative viewpoint. His professional life has been closely tied to AIM, where he contributes to publications and public campaigns emphasizing media transparency and accuracy. Beyond AIM, his influence is primarily within conservative circles where he networks with activists and commentators. Irvine maintains a relatively private personal life with no widely reported controversies, and his work focuses on sustaining AIM's mission amid evolving media environments.