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About
DIC Entertainment Corporation (stylized as DiC, pronounced 'deek') was a prominent French-American animation studio and film production company specializing in children's television programming. Founded in 1971 by Jean Chalopin as OGAP (Office de Gestion et d'Action Publicitaire), an advertising firm and subsidiary of Radio-Television Luxembourg, it evolved through various names including DIC Enterprises, Inc. and DIC Animation City, Inc. during the 1980s. The company gained fame for producing iconic animated series such as Inspector Gadget (1983), Heathcliff (1984), The Real Ghostbusters (1986), and later shows like Madeline and Sonic the Hedgehog, often blending original content with licensed anime adaptations like Sailor Moon and Dragon Ball. DIC's operations spanned both France and the United States, establishing it as a key player in international animation distribution.
In 1993, DIC formed a limited partnership with Capital Cities/ABC Video Enterprises, Inc., creating DIC Entertainment, L.P., to manage its extensive production library and facilitate global content syndication. During this period, DIC briefly operated as a division under The Walt Disney Company through partnerships but maintained independence. By the early 2000s, financial challenges led to restructuring, with the company rebranding as The Incredible World of DiC in its final years.
DIC Entertainment was acquired by Cookie Jar Group on July 23, 2008, and integrated into its portfolio, effectively ending its independent operations. Cookie Jar, along with DIC's assets, was later purchased by DHX Media (now WildBrain) in 2012. The acquisition marked the conclusion of DIC's era, but its library remains influential in children's media, with key executives like Andy Heyward founding A Squared Entertainment (later Genius Brands) post-sale. DIC's legacy endures through syndicated reruns and reboots of its classic properties.