Daryl Morey (born September 14, 1972) is an influential American sports executive who serves as president of basketball operations for the NBA's Philadelphia 76ers. He is renowned for pioneering data-driven strategies in basketball, having graduated from Northwestern University with a bachelor's degree in computer science in 1994 and earned an MBA from the MIT Sloan School of Management in 1996. Morey's career began in various analytical roles, including positions at the Boston Celtics and as a consultant for sports teams, before he joined the Houston Rockets as assistant general manager in 2005. He rose to general manager in 2007 and president of basketball operations in 2010, where he implemented 'Moreyball'—a philosophy emphasizing three-point shots, layups, and defensive efficiency over traditional mid-range jumpers, inspired by analytics similar to Michael Lewis's Moneyball. Under his leadership, the Rockets achieved consistent playoff appearances and innovated roster construction, notably with players like James Harden. In 2020, Morey left the Rockets and joined the Philadelphia 76ers as president of basketball operations, continuing to apply advanced metrics to team building around stars like Joel Embiid and Tyrese Maxey. He co-founded the MIT Sloan Sports Analytics Conference in 2007, which has become a premier forum for sports data science. Morey's tenure has not been without controversy; in October 2019, while still with the Rockets, he tweeted support for Hong Kong pro-democracy protests, sparking a major backlash from Chinese authorities and sponsors, leading to the NBA's games being blacked out in China and intense criticism from league figures like Houston Rockets coach Mike D'Antoni and NBA Commissioner Adam Silver, who navigated the fallout diplomatically. The incident highlighted tensions between sports, politics, and global markets, with Morey later clarifying his stance but standing by his support for free speech. Morey's influence extends beyond team management; he has shaped NBA strategies league-wide through his advocacy for analytics, earning him recognition as a transformative figure in sports management. His professional relationship includes supervising David J. Blitzer, a co-owner of the 76ers. As of 2023, Morey remains a key architect of the 76ers' competitive direction, focusing on sustainable success through innovation.