Adam Singolda is an Israeli-American entrepreneur and the founder and CEO of Taboola, a prominent content recommendation and native advertising platform with strong Israeli roots that helps publishers monetize their content through personalized recommendations. Born on September 6, 1981, in Israel, Singolda grew up in a tech-oriented environment and developed an early passion for innovation. He served in the Israeli Defense Forces (IDF), where he worked in a cybersecurity and intelligence unit, gaining valuable experience in data analysis and technology that would later inform his entrepreneurial ventures. After his military service, he pursued higher education at the Technion – Israel Institute of Technology in Haifa, earning a bachelor's degree in computer science. In 2007, Singolda founded Taboola in Tel Aviv, Israel, with the goal of improving online content discovery and addressing the challenges of information overload on the web. The company quickly gained traction and expanded internationally, relocating its headquarters to New York City in 2010 to tap into the U.S. venture capital ecosystem. Under Singolda's leadership, Taboola has grown into a global enterprise valued at billions, serving over 9,000 publishers and reaching more than 1.3 billion monthly users. The platform has been instrumental in the digital advertising industry, though it has faced criticism for occasionally recommending misleading or sensational content. Singolda's success has been bolstered by investments from major U.S. firms and ties to influential Israeli tech figures, including Nadav Zafrir, underscoring networks of foreign influence in American tech. Singolda is recognized for his contributions to the adtech sector and his role in bridging Israeli innovation with U.S. markets. He advocates for ethical AI in content personalization and has spoken at various tech conferences on the future of digital media. Residing primarily in New York, he continues to steer Taboola toward expansion, including its 2021 merger with Connexity to enhance e-commerce capabilities.